
Unit 15 Continued

*PREPARATION OF TEXT MATERIALS:
DRAWN DRAFTS:




For my drawn draft I drew and placed some of the raw images I took of my model, designed the logo and the mask itself. I was very proud of my initial design and layout but as I progressed, I made a few changes resulting in what I call perfection.

LOGO DESIGN:

For my Drawn Draft of the logo designs I decided that I wanted to place the abbreviation 'RR' facing each other to make it look cooler and to make them looked linked together.
Above and Beneath the two R's, I put "ROSSI" and "RUSSO" this is what the abbreviation means. Moreover, it gives it an off a cool and serious look. I wanted the brand logo to be unique and professional looking. Simple but effective.
In regards to achieving my desired look for my initial idea of the logo design, I think it went very well and successful.
1)
FONT CHOICES:
2)


1)
2)
The first font, I chose to use for the 'RR' part of the logo. I wanted something sleak and cool looking so I thought that was the right choice. I only wanted to use it for those 2 letters. It also gives of a handwritten look which I like and prefer.
The second font I chose I liked because although it isnt a simple bold looking font, its really curly and fun looking. It also looks quite fancy which I wanted to use for the rest of the logo design.
DIGITAL DRAFT:
This is the Official Digital Draft for the main part of my logo design. I knew the main 'body' would be the most 'difficult' to achieve. The rest of it was easy.
So when working on this I was just seeing which colour schemes worked best aswell as seeing if I liked the design. I also was testing out other fonts to see if this was really the one I liked and it was because I decided to stick with it.
However with the design of the R's itself, I didn't really like as much and I started to realise it and made changes as I continued to work

COLOURS:




I changed the design of the two R's. This looked more cooler to me, if their upside down but close to each other. It looks like a cool pattern so I stuck with this.
DESIGN CHANGE:
These are the colours I was deciding between for my official main body logo design for this brand. I like all of them and so in that case I simply use all of them.
I'm just going use so that the consumers have a choice of colours for their mask. They are not restricted to only one.
I think the default one is the 3rd one though as its simple and unisex looking.

*PREPARATION OF VISUAL MATERIALS:
Exploring all possible visual elements to be included in my billboard advertisement:
COMMON FASHION POSES:

COMMON FASHION STYLES:

